It's Not You...It's Them

Have you ever had a connection call with someone that you thought went great, only to have it go the opposite way when you send the proposal? Let me be the one to tell you, it’s not you…it’s them! Almost every entrepreneur has experienced the pit in their stomach when you send a proposal after a great call, only to have the prospect decide outsourcing is not for them. Let’s break down the reasons why you need to realize “it’s not you, it’s them”. 

 

People will reach out before they are ready.

They’ll have a conversation with you, it’ll sound really good, and you’ll think it’s going to go really well. And then you send them a proposal and immediately they question it.  They might experience “sticker shock”. It might be more than they were originally thinking it would cost to outsource.

Your head can spiral into all of these really bad places. It’s possible you could end up questioning your pricing and questioning what you bring to the table.  This is just human nature to do this.  But I want to remind you…It’s not you, it’s them. 

 

Outsourcing seems like a good idea. 

A lot of times as entrepreneurs or solopreneurs, the world is telling us to outsource. Everybody in the online space is outsourcing the things that they’re not good at. Which is all well and good. So we reach out to the people that we want to outsource to and then all of a sudden, we start to add it up and the numbers start to run in our head. This leads you to question if you really do need to outsource.  

The idea of outsourcing is sometimes more attractive than actually doing it. You also need to realize people may immediately have the reaction that it costs too much. But do yourself a favor and don’t think about it. I want you to just completely erase that from your memory. Most of the time when people sit on it, they think about how much time it’s going to take them to do it themselves, and they decide that outsourcing is the way to go. 

Those that are truly serious about outsourcing, and are true professionals in their business and are in a place where they can outsource, will realize they can’t do it themselves. So they will come around. If they don’t, that’s not a reflection on you. It doesn’t mean that your price is too high or that you didn’t bring enough value to the table. It means that they’re just not a good fit for you right now. 

 

Here are your key takeaways. 

I really want you to remember that it is not you, it’s them. The idea of outsourcing, for many, is the thing to do until they realize what it looks like to outsource. Next, remember that people will often inquire before they are truly ready. That’s okay. It doesn’t mean that what you’re doing is wrong. It means that it’s just not a good fit right now. Lastly, that has absolutely zero reflection on your price or value. So don’t start spiraling. 

Don’t start feeling like you need to give them a custom proposal or feeling like you need to offer them something special. You don’t need to do that if it is a good fit for them. Those that are ready will come around. Those that are not ready, it doesn’t matter. You’ve made a good impression on them and when they’re ready, they’ll come back. 

 

Remember…it’s not you, it’s them!

That’s my goal here. I don’t want to see you spiral the second somebody questions your pricing. It has nothing to do with you. Truly it is 100% on them and not on you. Remember that the next time you send that proposal. Stand and feel confident in it and really understand that if for whatever reason it doesn’t work out, then it’s just not a right fit client for you right now.

 

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