I'm Michelle DeNio — Business Strategist for Service-Based Solopreneurs Who Are Ready to Stop Guessing and Start Growing
For 9 years I’ve helped coaches, consultants, and solopreneurs figure out exactly what’s breaking down in their business – and build a real strategy to fix it.
Not a pep talk. Not a generic framework you could find anywhere. A specific diagnosis and a customized plan built around your business, your strengths, and the life you actually want to live.
Let’s get stuff done! Free 30 minute, 1:1 action call
Here's What I Kept Seeing - Over and Over Again
After years of working with service-based entrepreneurs, a pattern became impossible to ignore.
Smart, talented, hardworking solopreneurs – coaches, consultants, online service providers – hitting a wall. Not because they lacked ideas or drive. Not because they weren’t good at what they did. But because something specific in their business was broken, and no one had helped them figure out what it actually was.
Most of them had tried the strategies. Hired the coaches. Bought the courses. And they still felt stuck.
The problem wasn’t effort. The problem was that they were working hard on the wrong thing – because they didn’t know which thing was actually the issue.
I kept seeing the same three breakdowns, in the same three places: Pricing, Pipeline, and Sales.
So I built a framework around it.
The Focused Visionary Framework - Because "Work Harder" Is Not a Strategy
The Focused Visionary Framework is built on a simple premise: you can’t fix what you haven’t diagnosed.
Before we talk tactics, before we talk programs, before we talk what to post or how to price or how to close – we figure out where your specific breakdown is happening.
- Pricing: Are you charging in a way that reflects your value and attracts the right clients? Or are you leaving money on the table and wondering why your revenue feels flat?
- Pipeline: Do you have a consistent, predictable way to bring in leads? Or does your revenue feel like a rollercoaster because you’re always starting from zero?
- Sales: Are you converting the interest you’re generating? Or are people saying “I’ll think about it” and disappearing?
One of these three is always the real problem. Everything else is a symptom.
Once we know which one it is, we build the strategy. And that’s when things start to move.
This Is Who I Built This For
I work with service-based entrepreneurs — coaches, consultants, strategists, online service providers, and solopreneurs — who are past the “just starting out” stage.
You’ve built something real. You have clients. You know what you do and you’re good at it. But growth has stalled, revenue feels inconsistent, or you’re working harder than the results justify.
You don’t need more inspiration. You don’t need another program to add to the pile. You need someone to look at your actual business, tell you what’s broken, and help you fix it.
That’s exactly what I do.
What you can expect when we work together:
- A direct, honest assessment of where your business is breaking down
- A customized strategy built specifically for your business — not borrowed from someone else’s
- Accountability that’s warm but doesn’t let you off the hook
- A plan that fits your life, not just your revenue goals
I’m not here to tell you what you want to hear. I’m here to help you build a business that actually works.
The REAL Truth About Business Podcast
Business Growth Tips and Strategies for Online Service Providers, Small Business Owners and Entrepreneurs
